Account-based marketing sounds complex but it really isn’t – It’s a set of coordinated activities planned around each of the company’s top prospects (or ‘named…
8th Jun 2017
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Your Guide to the Best eCommerce and Retail Conferences in 2018
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How many e-commerce companies are there? What’s the global e-commerce market size?
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How We Hacked A Conference And Got 120 High-Quality Leads
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Why are founders better at sales prospecting?
Ashwini Murthy, 8th Jun 2017
How important is data for account-based marketing?
Ashwini Murthy, 17th May 2017
Be Omni-channel, be on the right side of retail history
Ashwini Murthy, 6th Mar 2017
People in Sales: The grossly underutilised sales prospecting tool
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Get 16 times more leads with PipeCandy
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How PipeCandy estimates the eCommerce revenue of a company
Ashwini Murthy, 30th Jan 2018
Nutraceutical Fulfillment – The ‘what, why and how’ basics
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What is predictive lead scoring and why it works
Ashwini Murthy, 16th Jan 2018
4 better ways to score your eCommerce sales leads
Ashwini Murthy, 6th Jan 2018
Drones and delivery bots in last-mile fulfillment – Fad or the future?
Ashwini Murthy, 16th Nov 2017
How to use Twitter for sales prospecting? [Infographic]
Ashwini Murthy, 8th Nov 2017
We did it again: How to maximize RoI from any conference?
Ashwini Murthy, 25th Oct 2017
The history of lead generation
22nd May 2017
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17th May 2017
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Back in the early 2000s, my marketing professor used to say “Marketing is a field where practice precedes theory”. How true! Marketers are experimenters. They…
16th May 2017
11th May 2017
8th May 2017
7 mins read
Software that predicts leads for B2B sales reps. By evening, drunk on analytics, it starts spewing sales wisdom
4th May 2017
26th Apr 2017
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