The holy grail of predictable demand generation

Instant delivery – Will it all go poof again?

March 19, 2023

The Meta about-turn is heralding a new era of social advertising

March 12, 2023

The RMN optimization gold rush

March 5, 2023

Blog Posts

Latest articles

Top Websites using Wix Stores in 2022

Wix is one of the most adaptive and resourceful eCommerce website-building platforms. Discover a list of these websites that use Wix to power themselves forward.

Jul 15, 2022

Top 9 websites using WooCommerce

WooCommerce is a WordPress plugin that makes selling online easier. It’s easy to set up and has many features. Keep reading to know the companies that use this platform.

Jul 14, 2022

Top 8 websites using PrestaShop

PrestaShop is an open-source eCommerce platform that makes up 2.23% of the global eCommerce market share. This article looks at the top brands using PrestaShop in 2022.

Jul 14, 2022

Top 10 websites using Magento 2 in 2022

With over 100 million active users worldwide, Magento 2 is a robust eCommerce platform that offers a wide range of features. Learn more about what makes it so great!

Jul 13, 2022

Read more listicles

Blog Posts

Featured eCommerce articles

How to successfully dance the creator-brand tango

I have been thinking about creators. I am one: I put out an e-book on Gumroad about cold emailing. That is actually the low point of creativity in my whole life, considering I think I have it in me to be a scriptwriter

Mar 16, 2021

Distribution of U.S Magento Companies

As is the case with eCommerce in general, the small fish greatly outnumber big fish, but just by how much is worthy of note in the case of Magento. Although Magento is used by fewer companies than Shopify, it has around 5% more merchants making >$1M in Web Sales.

Aug 27, 2020

Distribution of Magento Stores in the United States of America

There are an estimated 190,000 merchants using Magento worldwide, of which some 78,000 stores are in the US. PipeCandy picked a random sample of 10,000 merchants in the US, to analyze how they’re distributed by Web Sales, Web Traffic and Product Categories.

May 21, 2020

A Closer Look at the Athletic Footwear Market Size

The global athletic footwear market is predicted to be worth USD 100.48 billion by 2028, at the current CAGR of 4.67%. The APAC market is hot; China and India in particular, two countries with the largest millennial demographic, are emerging as athletic footwear hotspots.

Apr 22, 2020

6

How big is BigCommerce's market in USA?

‍Shopify was long renowned as an eCommerce platform pioneer, and every pioneer inevitably spawns nimble competition. Enter BigCommerce - who joined the eCommerce scene just five years after Shopify.

Mar 24, 2020

Influencer Marketing and the Lie of Authenticity

There is something alluring about authenticity. Authenticity disarms you. When authenticity meets commerce, it does what advertising cannot do. Authenticity lowers your guard It circumvents ad fatigue and instead makes you experience the warm embrace of the feeling of 'belongingness'.

Feb 3, 2020

Amazon's Conflicted Relationship with Counterfeit Products

Being the earth's most customer-centric company means pandering to all kinds of customers, even the ones like me who wears Armani suits sold for $25 bought from a shop called "Dollars & Pounds". It's a habit I picked up from my university days.

Jan 20, 2020

Your Guide to Food and Beverage CPG Conferences of 2020

Conferences are a gold-mine for leads. Go to the right conference with the right technique, you’ll walk out with hundreds of prospects in your pipeline. In addition to retail conferences, CPG conferences can also help us to find leads.

Jan 13, 2020

Featured Direct to Consumer articles

DTC Brand Extension: Be a Brand Before You Extend Your Brand

Away wants to be the 'travel' company. Casper wants to be the 'Sleep economy' company. People want a good sleep. Mattresses get the job done. So do ambient lights, sounds, mindfulness apps and apparently, dog beds so that the furry ones don't wag their tails on your face while you are asleep.

Jan 28, 2020

Why DTC Brands Should Sell in Marketplaces

Remember when DTC brands started hitting the retail scene? It was that decade when store closures were starting to ramp up. Every expert and non-expert had a column on how DTC brands were going to eat up offline retail, but it didn’t take long for everyone to realize that offline retail wasn’t going anywhere.

Jan 13, 2020

10

Distribution of Product Categories in Direct to Consumer brands

The initial days of Direct To Consumer were mostly about product categories like Apparel, Eyewear, Luggage, Razors, and Footwear.

Sep 19, 2019

Shipping Policies - eCommerce vs DTC

Over the past decade, the rise of online shopping and associated services such as free/next-day/express delivery has drastically changed the way consumers shop. This shift has pushed the run-of-the-mill eCommerce companies to re-assess their shipping policies. These companies are facing stiff competition from a host of digitally-native Direct to Consumer (DTC) brands like Dollar Shave Club

Apr 10, 2019