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Merchantry

DTC Subscription Report 2022

Retail eCommerce Market Research

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Meet the face behind the Articles

Ashwin Ramasamy

CEO - PipeCandy

42

Articles

Slips poor jokes & gets away with a poker face. Carries a no BS attitude at getting things done. First to arrive at the office, Ashwin’s energy does not ebb through the day. Ashwin is one of the co-founders and he sets the tone for marketing, sales, design & culture.

Meet the face behind the Articles

The Meta about-turn is heralding a new era of social advertising

The RMN optimization gold rush

AI Summer is here

The Rise and Rise of Retail Media Networks

BWP + AWD + AFN ≠ Shop + ? + SFN

Big gains for BigCommerce

The bland brand land of B2B

The holy grail of predictable demand generation

Closed lost? Not really.

The gold standard of eCommerce market size estimates

Get PipeCandy essays straight to your inbox.

The Meta about-turn is heralding a new era of social advertising

The RMN optimization gold rush

AI Summer is here

The Rise and Rise of Retail Media Networks

BWP + AWD + AFN ≠ Shop + ? + SFN

Big gains for BigCommerce

The bland brand land of B2B

Miles to go in micro fulfillment

The retail that wags the dogs

Saul good at the aisle?

The Grocery Conundrum for Walmart

Watching the wheels turn

The Times of Stable Retail

The Dichotomy of US consumer goods exports

The George Costanza of Credit

When the going gets tough, the tough go enterprise

Shopify Product Announcements: Life beyond the long tail

Breaking Bank - The fed and the overfed

Pattern Interrupt: eCommerce is booming

The DTC Pilgrim's Progress

The non-obvious plays of Shopify, Affirm, and Amazon

What does the future of eCommerce look like?

Moral Hazards & BNPL

Quantifying ‘Buy With Prime’

The economy: We agree, disagree and commit.

The current things of eCommerce

Shopify's Game of Thorns - Fulfilment Edition

Shopify Plus stats 2022 – Deep Dive

Shopify's growth engine's growth engine

Omnichannel in the wake of rising digital costs

The Data is talking

Of Polarization, Activism & BFCM

Re-incarnation of the Retail Zombies

Operation Rescue - The new kids in town

"New Retail" - Boon or Bane?

DTC Brand Extension: Be a Brand Before You Extend Your Brand

Top 10 retail trends and predictions for 2019 (Originally posted on Forbes)

How big is the global subscription box industry?

How We Hacked A Conference And Got 120 High-Quality Leads

All You Need To Know About Demand Generation

How to write good sales emails?

Email Prospecting Best Practices & Delivery Rates

Scaling Empathy - A sample job story for a B2B email prospecting product

Choosing your first customers - Customer Acquisition Lessons from building a SaaS Product

The Story Of PipeCandy's Logo (and how Uber made us advance our launch)

The secret sauce behind extraordinary sales engines

PipeCandy is born!

Spaced out – Amazon's FBA Gamble

Generative AI in eCommerce

Future tense – Trends for 2023

Surfing the new waves

The new gold rush

Take 5 from Turkey 5 2022

DTC - Shifting gears, shielding spears

Growth is so 2021

Who is the customer for AWD?

Small Brands, Big Inventory & Big Tech

Why Brandless Failed Where Aldi Succeeded

Is Messenger eCommerce the way of the Future?

The Universe Problem with eCommerce Leads

All it’s made out to be – Retail Media Networks

Instant delivery – Will it all go poof again?

The Meta about-turn is heralding a new era of social advertising

The RMN optimization gold rush

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