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Top 10 DTC brands in Canada

Bharath Vittal
Bharath Vittal
Jun 20, 2022
4
Min Read

eCommerce has become the place for budding direct-to-consumer (DTC) brands in recent times.

By driving down the non-conventional path, these eCommerce companies avoid the middleman and bank on the chance to concentrate on the client alone. They can deal straight away with customers and provide outstanding assistance and a seamless experience.

Furthermore, DTC brands market their goods directly to their clients online. Hence, this becomes a win-win case for customers and online brands as it helps brands bypass third-party retailers, thus, reducing unwarranted expenses. 

Top DTC brands in Canada in 2022

If a DTC brand is not exactly where customers expect to find them, brands will miss out on building a significant connection with them.

Furthermore, given the fierce competition in the DTC industry, finding the right company can be challenging. So to help you make the right selection, here are 10 direct-to-consumer companies in Canada 2022.

1. Lululemon

Lululemon's monthly unique visitors: 2,631,537
Order Volume:
>50000
Lululemon's web sales:
$1B-$5B

Lululemon is an athletic apparel and accessories DTC brand that focuses on innovation and quality, creating clothing and accessories that help athletes perform their best.

From athletic footwear and yoga gear to performance apparel, the brand is passionate about creating products that encourage active lifestyles. Furthermore, Lululemon works on the belief that a world-class athletic apparel brand should provide optimum performance while encouraging a healthy lifestyle through the creation of high-performance apparel. 


2. DECIEM

DECIEM's monthly unique visitors: 191,345
Order Volume:
10,000-50,000
DECIEM's web sales:
$250M-$500M

DECIEM is a leading beauty brand that represents the next generation of beauty. Known for its integrity and transparency, DECIEM offers consumers a more natural, simple, and safer option.

DECIEM is the world’s fastest-growing beauty company and has become a cult-like consumer brand and the most desirable DTC beauty company right now.


3. Adidas

Adidas' monthly unique visitors: 2,746,254
Order Volume:
>50,000
Adidas' web sales:
$1B - $5B

The Adidas brand is one of the direct-to-consumer big companies in Canada 2022 and has been providing consumers with top-quality shoes for years. They are one of the most popular shoe brands globally, and they continue to produce innovative and stylish products.

Adidas is known for bringing new and innovative styles to the market to help its consumers stay one step ahead of the competition.


4. Mejuri

Mejuri's monthly unique visitors: 344,902
Order Volume:
10,000-50,000
Mejuri's web sales:
 $100M-$250M

Mejuri is a leading online jewelry store, offering a wide range of beautiful and timeless pieces, including diamond jewelry, fashion jewelry, and stacking rings. 

Being one of the top DTC brands in Canada, Mejuri offers customers a wide variety of styles, designs, and colors to suit a range of needs.


5. Sheertex

Sheertex's monthly unique visitors: 52,015
Order Volume:
1,000-5,000
Sheertex's web sales:
$10M-$25M

Sheertex is a leading online store for the latest and greatest in manufacturing tights and stockings. They offer a vast selection of these apparel in a variety of stimulating colors.

Furthermore, the company has raised a total funding of $14.32M to date and recently closed a funding round in April 2022 with an undisclosed amount.


6. INDOCHINO

INDOCHINO's monthly unique visitors: 187,288
Order Volume:
>50,000
INDOCHINO's web sales:
 $10M-$25M

Indochino offers a full range of men's and women's made-to-measure suits and shirts tailored to fit one's needs.

With over 800 made-to-measure options, Indochino is known to offer its customers much-needed variety. Also, with its headquarters in Vancouver, Canada, INDOCHINO has various offices in China and Dalian and employs over 600 people worldwide.

7. Article

Article's monthly unique visitors: 347,755
Order Volume:
>50,000
Article's web sales:
 $100M-$250M

Article is a leading furniture store that offers an impressive selection of stylish pieces for the contemporary home. The team at Article believes that there is no need to fill a room with furniture of contrasting types when you can combine both contemporary and traditional pieces into one.

Moreover, the brand is known for its expertly crafted furniture pieces made from leather and wood that provide a high level of comfort, while offering a unique look.

8. Vitaly

Vitaly's monthly unique visitors: 272,413
Order Volume:
10,000-50,000
Vitaly's web sales:
$25M-$50M

Founded by a team of designers, product developers, and engineers, the brand caters to socially conscious consumers with a focus on sustainability.

The Vitaly team is committed to providing the best possible products at a fair price by using the highest quality steel materials and investing in research and development.

9. Monos

Monos' monthly unique visitors: 190,562
Order Volume:
10,000-50,000
Monos' web sales:
$5M-$10M

Monos are a quality DTC travel brand with a great reputation that aims to create climate-neutral-certified luggage. Their comprehensive range of travel-related products includes practical items to help those on the move.

The company recently gained a lot of popularity in Canada and closed a funding round of $10M that the company will use for business development. The brand has earned a prominent position and has become one of the leading travel brands worldwide.

10. Period Aisle

Period Aisle's monthly unique visitors: 25,576
Order Volume:
1,000 - 5,000
Period Aisle's web sales:
$5M - $10M

Founded with a vision of solving the issues that millions of people worldwide experience during menstruation, Aisle specializes in reusable sanitary protection and care products. Their products are designed to be stylish, practical, effective, and durable.

Aisle has an order volume of 1,000 to 5,000 and ships its products to Canada and the United States. They also provide free shipping and returns.


Final words

The modern direct-to-consumer realm continuously changes operational procedures and product offerings.

One of the most notable trends affecting the DTC industry is the blurring lines between the online and real worlds. So we can say that nowadays, customers expect to connect with online brands in different ways, and the messaging that each of the above brands convey ensure that the customer is important and heard.

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Analyst turned marketer. Passes the Gen-Z vibe check with his Linkedin writeups. Currently handles Content Strategy and has ambitious plans for the eCommerce community.
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hm.com
HQ Location: Beaverton, Oregon, United States Of America, 97005
hm.com, operated by H & M Hennes & Mauritz AB, is an internationally-focused online store that generates eCommerce net sales primarily in Germany as well as in the United States and the United Kingdom. With regards to the product range, hm.com achieves the greatest part of its eCommerce net sales in the “Fashion” category.
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